AI Insights · Timothy · December 2021
Top 5 News and Magazines Apps in Germany Q4 2021 Performance
Discover the performance trends of the top 5 News and Magazines apps in Germany during Q4 2021, including weekly revenue, downloads, and active user metrics.
The fourth quarter of 2021 saw significant trends in the performance of the top 5 News and Magazines apps in Germany. The data, sourced from Sensor Tower, highlights weekly revenue, downloads, and active users across a unified platform. Here’s a closer look:
BILD News - Live Nachrichten from Axel Springer Deutschland GmbH experienced a steady increase in weekly revenue, peaking at approximately $105K in the final weeks of December. Weekly downloads fluctuated, with a notable peak of 11.9K in late September, followed by a decline, and then a resurgence to around 9K in mid-December. Active users showed stability, maintaining figures around 94K to 95K throughout the quarter.
DER SPIEGEL - Nachrichten from DER SPIEGEL GmbH & Co. KG saw weekly revenue generally trending downward from about $77K at the start of the quarter to $70K by the end. Downloads were fairly volatile, starting at 7.5K in late September, dipping mid-quarter, and then rising again to approximately 8.6K by late December. Active users remained robust, hovering around 625K to 670K.
WELT News – Nachrichten live, also by Axel Springer Deutschland GmbH, showed a mixed performance in terms of revenue, with figures ranging from $29K to $39K. Downloads initially dropped from 8.9K in late September to a low of about 5K in mid-October but picked up towards the end of the quarter, reaching nearly 7.5K. Active users were relatively stable, fluctuating around 160K to 183K.
Readly Magazines & Newspapers from Readly International saw a consistent revenue trend, peaking at around $32K in late December. Downloads were modest, ranging from 2K to 3.9K, with a noticeable peak in the last week of December. Active users remained steady, with figures around 41K to 47K throughout the quarter.
Tagesspiegel - Nachrichten from Der Tagesspiegel showed a stable revenue performance, averaging around $15K to $18K. Downloads started at nearly 2.9K in late September, fluctuated throughout the quarter, and ended at approximately 2.2K. Active users were consistent, maintaining a range of 56K to 63K.
For more detailed insights on the performance metrics of these apps, visit Sensor Tower.